{"id":60927,"date":"2026-05-18T17:35:07","date_gmt":"2026-05-18T13:35:07","guid":{"rendered":"https:\/\/eu.edu.ge\/?p=60927"},"modified":"2026-05-18T18:35:32","modified_gmt":"2026-05-18T14:35:32","slug":"european-university-hosted-2","status":"publish","type":"post","link":"https:\/\/eu.edu.ge\/en\/european-university-hosted-2\/","title":{"rendered":"European University Hosted the Head of Marketing and Sales of Alberta College (Latvia)"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"60927\" class=\"elementor elementor-60927 elementor-60795\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"wd-negative-gap elementor-section elementor-top-section elementor-element elementor-element-532aa539 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"532aa539\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6fdae45f\" data-id=\"6fdae45f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2035d6e6 color-scheme-inherit text-left elementor-widget elementor-widget-text-editor\" data-id=\"2035d6e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5 style=\"text-align: justify;\">On May 13, Marija Lobanova, Head of Marketing and Sales at Alberta College (Latvia), delivered a public lecture for the students of European University within the framework of the Erasmus+ international mobility program.<\/h5><p style=\"text-align: justify;\">Marija Lobanova spoke on the topic &#8211; &#8220;Advertising Theory and Global Advertising Trends.&#8221;<\/p><p style=\"text-align: justify;\">Within the lecture, students were introduced to the fundamental concepts of advertising, including types of advertising, consumer behaviour and psychology, as well as techniques for developing effective communication strategies.<\/p><p style=\"text-align: justify;\">The speaker focused on the impact of advertising on consumer decision-making processes and introduced the audience to modern approaches to creating effective and influential marketing messages in a competitive environment.<\/p><p style=\"text-align: justify;\">The lecture was attended by students and administrative staff of European University.<\/p><p style=\"text-align: justify;\">As part of her visit, Marija Lobanova also met with representatives of the PR and Marketing Department and the Alumni Service Center of European University.<\/p><p style=\"text-align: justify;\">The parties shared professional experience and best practices. During the meeting, discussions focused on the development of student services, modern approaches to marketing communication, and opportunities for international cooperation. The participants also discussed prospects for future partnerships and the implementation of joint initiatives.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"wd-negative-gap elementor-section elementor-top-section elementor-element elementor-element-5d2d108c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5d2d108c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5eda01e0\" data-id=\"5eda01e0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cd8a1eb wd-width-100 elementor-widget elementor-widget-wd_images_gallery\" data-id=\"cd8a1eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_images_gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wd-images-gallery photoswipe-images wd-carousel-container\" style=\"--wd-align-items:center; --wd-justify-content:center;\">\n\t\t\t\t\t\t\t<div class=\"wd-carousel-inner\">\n\t\t\t\t\t\t<div class=\"wd-carousel wd-grid\" data-scroll_per_page=\"yes\" style=\"--wd-col-lg:3;--wd-col-md:3;--wd-col-sm:1;--wd-gap-lg:10px;\">\n\t\t\t\t\t\t\t\t\t<div class=\"wd-carousel-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0317-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"1\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0317-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0317\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0403-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"2\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0403-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0403\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0428-1-scaled.jpg\" 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href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0384-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"8\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0384-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0384\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0328-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"9\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0328-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0328\" 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width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0368-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0368\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0338-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"12\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0338-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0338\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0400-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"13\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0400-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0400\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0423-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"14\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0423-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0423\" 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width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0458-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0458\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0492-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"17\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0492-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0492\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0519-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"18\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0519-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0519\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0603-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"19\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0603-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0603\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0496-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"20\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0496-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0496\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0488-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"21\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0488-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0488\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0566-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"22\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0566-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0566\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0528-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"23\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0528-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0528\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0596-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"24\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0596-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0596\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0552-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"25\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0552-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0552\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-gallery-item wd-carousel-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a  href=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0609-1-scaled.jpg\" data-width=\"2560\" data-height=\"1707\" data-index=\"26\" data-elementor-open-lightbox=\"no\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"350\" src=\"https:\/\/eu.edu.ge\/wp-content\/uploads\/2026\/05\/IMG_0609-1-scaled-600x350.jpg\" class=\"attachment-600x350 size-600x350\" alt=\"IMG_0609\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wd-nav-arrows wd-pos-sep wd-icon-1\">\n\t\t\t<div class=\"wd-btn-arrow wd-prev wd-disabled\">\n\t\t\t\t<div class=\"wd-arrow-inner\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"wd-btn-arrow wd-next\">\n\t\t\t\t<div class=\"wd-arrow-inner\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<div class=\"wd-nav-pagin-wrap text-center wd-style-shape wd-hide-md-sm wd-hide-sm\">\n\t\t\t<ul class=\"wd-nav-pagin\"><\/ul>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>On May 13, Marija Lobanova, Head of Marketing and Sales at Alberta College (Latvia), delivered a public lecture for 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