Faculty of Business and Technology News, International Relations News

Fully Funded Erasmus+ Short-Term Mobility Opportunity at Wittenborg University of Applied Sciences (Netherlands)

European University (Georgia) is pleased to announce a call for Business Administration (Georgian and English Languages) program students to apply for fully funded Erasmus+ KA171 Student Mobility to Wittenborg University of Applied Sciences, located in Apeldoorn, Netherlands.

This exciting mobility opportunity is part of the Erasmus+ KA171 programme, which supports academic exchanges between European higher education institutions and partner countries.

European University students will have the opportunity to participate in a comprehensive 2-week Digital Marketing & Personal Branding Summer School.

Programme Overview

  • Course Title: Digital Marketing & Personal Branding Summer School
  • Duration: 2 weeks
  • Targeting Audience: Business Administration program students (GEO & ENG)
  • Dates: July 28th – August 8th, 2025
  • Location: Wittenborg University of Applied Sciences, Apeldoorn, Netherlands
  • ECTS Credits: 3 ECTS

Course Structure

Week 1: Marketing

  • Digital Platforms and their impact on organizations
  • Digital Tools & Techniques transforming marketing
  • Digital Cultures and societal effects
  • Digital Risks: cybersecurity, ethics, and privacy
  • Digital Consumer Behavior analysis

Week 2: Branding

  • Brand Communication strategies
  • Digital Marketing Campaigns structure and evaluation
  • Ethical considerations in digital marketing
  • Personal branding in the digital age
  • Final presentations with Q&A sessions

Eligibility Criteria

  • Must be a currently enrolled student at European University
  • Minimum English language proficiency: B2 level

Application Requirements

To apply, students must submit:

  1. Active Student Status Letter from European University (Georgia)
  2. Curriculum Vitae (CV)
  3. Transcripts of Records with GPA
  4. English Language Certificate showing minimum B2 level (if unavailable, applicant will take a placement test at European University)
  5. Copy of passport data page
  6. Self-introduction/Motivation letter in English language (maximum 300 words) explaining:
  • Academic background and interests
  • Motivation for participating in this program
  • Career goals related to digital marketing/branding

Financial Support Provided by Wittenborg

Selected students will receive financial support including:

Travel & Accommodation

  • Round-trip flight and train tickets (maximum €580 per person based on EU distance calculator)
  • Single studio accommodation on university campus ( From 27 July- to 9th August)

Subsistence Allowance

  • €280 per person for additional expenses (dinners, local transportation, personal expenses)

Application Deadline June 6

Submission: Please submit your complete application package at the application form: https://forms.gle/jfNFnfzBvCyHinaL6

For additional information, please contact the International Relations Office:

International.office@eu.edu.ge

76 Guramishvili Avenue, Auditorium 317

Tel: (995) 322 000 171 (Ext. 147)